LXR Creative is Aniko Szatmari, a Los Angeles-based Creative Director, Photographer & Graphic Designer. With a background in fine arts, fashion photography, graphic design and marketing, my approach as a creative director is multidisciplinary; drawing on my experiences in different creative fields and integrating those skills across various disciplines. As an art director and designer my strength lies in my ability to combine a strong visual and typographic language with a strategic approach. Specializing in image-driven, clean minimalist design, I've created inspirational identities and web presence for numerous brands and clients, that were instrumental in elevating their business success to the next level. My clients have come from a wide array of industries ranging from the automotive, real estate, tech, health & wellness, ecommerce, arts, music, fashion and entertainment. I enjoy working on multidisciplinary projects and have a soft spot for 'total brand make-over' type projects.
I’ve worked with top brands such as BMW, MINI, Volvo, Chrysler, Ford, GM, Harley Davidson, Webasto, EV Solutions, Posicharge, T.Y. Wellness, as well as with acclaimed artists like sitar maestro Ustad Shahid Parvez Khan, Grammy-winning music artist Bilal, Roc Nation producer Deputy, and music artist Tekitha (Wu Tang Clan).
Creative Direction for Brands and Artists
Photography & Video Production
Graphic & Web Design
Content Creation, Design & Strategy
Mobile App UI Design
Original Content Development